WSJ: Live!

Strategic Challenge

In keeping with its modernization strategy, the WSJ needed to show a fresh attitude for a new generation through the delivery of video content and effective use of technology. We designed an exciting graphics package for a series of shows delivered via website, tablet, mobile apps, and interactive TV.

  • Brand Strategy to Connect WSJ with a Youthful Demographic.
  • Visual Identity System and Graphic Package for Show Content.
  • Motion graphics for web and mobile.